Golf ranks among the world’s most valuable lifestyle markets, driven by consumers with high disposable income.
If you sell a premium product or service, ignoring the golf-lifestyle audience means leaving money on the table.
Golfers tend to be high earners, high spenders, and highly loyal to brands they trust.
Golf marketing offers access to a large, affluent audience that many companies still overlook.
Golfing households sit among the highest wealth brackets, particularly in the US, UK, and Europe. Regions that account for a significant share of global personal wealth.
Yet many brands still fail to speak directly to these consumers, despite their strong spending power.
Over 100 million people worldwide engage with golf in some form, with more than 35 million across the US, UK, and Europe alone.
Golf audiences typically sit well above the general population in terms of income and net worth, with household incomes often exceeding $100,000.
Golfers are also highly influential:
If you want to reach a large, affluent, influential audience, golf should be part of your marketing strategy.
At GolfSpaWine®, we understand this market because we are part of it. As golfers and specialists in marketing and public relations, we partner with brands to create campaigns that resonate with the golf-lifestyle audience.
Secure golf event sponsorships that grow your brand’s reach with affluent audiences.
Social media and newsletter storytelling for brands that serve the golf-lifestyle audience.
Well-executed golf sponsorships can deliver strong ROI and lower customer acquisition costs.
GolfSpaWine® is a registered trademark.
CEX HQ Ltd, a company registered in England and Wales. Company Number: 13028700.